Google buys BufferBox (kiosks for e-commerce)

Companies in Relationship

BufferBox, Google

Deal Facts

Initial Announcement Date: 11/12

Consideration: $17M (Source: TechCrunch)

Google acquires BufferBox, which delivers e-commerce goods to physical kiosks in grocery and convenience stores in Canada. BufferBox's services are similar to those of Amazon Lockers.

Strategic Implications

The BufferBox acquisition supports the narrative of Google expanding its Internet retail offerings towards end-to-end consumer experience.

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