Google acquires Zync Render (cloud service digital rendering)

Companies in Relationship

Google, Zync Render

Deal Facts

Initial Announcement Date: 8/14

Consideration: not disclosed

Google acquires Zync Render, a visual effects cloud rendering technology behind film productions such as Star Trek Into Darkness and Looper. Zync's technology has been used in dozens of feature films and hundreds of commercials.

Strategic Implications

Zync will be integrated into the Google Cloud Platform and will offer studios per-minute billing for services. Other plans for the service are likely to emerge.

In commenting on the deal, Zync stated: “the scale and reliability of Google Cloud Platform will help us offer an even better service to our customers — including more scalability, more host packages and better pricing (including per-minute billing).” Zync had previously been optimized for work on Amazon’s EC2 cloud service.

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